Elastron was founded in 1978 and has dedicated itself to the soft furnishing trade industry in the domestic market. The company had as main focus the trade of natural bovine skin for the industry of upholstery.
In the course of 2001, the business was expanded to the marketing of footwear components, that would become a reference in the national market.
Supplier of excellence for the most prestigious brands and international designers.
In a perspective of diversification of the articles portfolio and a strong commitment to a sustained growth, Elastron has decided to hire employees, in order to cope with a new reality.
In 2006 this strategy would bear fruit, by releasing in the market the first collections of synthetic leather for upholstery.
With a business diversification perspective in mind, in 2006 Elastron placed its efforts on the retail of other products such as natural leather, fabrics, synthetics and microfibers.
Since then, Elastron has taken on a new challenge – exportation – sending its products first to the Spanish and Italian markets.
As a result of the market demands and based on a range of a considerable number of articles with great impact in an international level, there was the need to create its own Catalogues Factory.
In this factory Elastron catalogues, are produced as well as customers catalogues customizations, having the capacity to provide up to 30 thousand catalogues a month.
At the end of the year 2015, as a reinforcement of the presence in the Spanish market and to be closer to the clients, Elastron Spain opens its facilities in the cluster of Yecla (Murcia), serving the Spanish industry and offering a cut length service and a showroom.
Covering a geographically strategic area for Elastron, the new German business unit is an additional boost that will allow the company to expand its penetration brand rate, making it a global reference.
“Inspiration company in Europe” (London Stock Exchange)
As a result of their exponential growth over the last 3 years, the Elastron Group was elected (by the London Stock exchange) “Inspiration Company in Europe”, one of 10 Portuguese companies and 1000 at the European level.
Elastron had already also been distinguished at a national level, by “Anje” and the “Municipality of Porto”, as national “Champion of Growth”.
As a reinforcement of its sustainable growth strategy, Elastron has extended its range of automotive articles and launches an outdoor selection.
With a current portfolio of more than 100 collections and 2000 colours, Elastron expands to the Chinese market where it opens a new unit – Elastron China.